• Client
    Allina Health

  • Agency
    Go Kart Labs

  • Role
    UX Designer

  • Project
    Healthcare Directives
    Member Portal

  • Industry
    Healthcare

Project Overview | Healthcare Directives + Member Portal

End-of-life care planning is an essential yet deeply emotional process. I was brought in to work with the team at GoKart Labs to apply UX expertise and empathetic design thinking to a journey that needed to feel clear, supportive, and accessible for patients navigating some of the most difficult decisions of their lives.

Working through the iterative design process, I crafted user flows, wireframes, and UX copy for the Healthcare Directives process, focusing on reducing cognitive load and providing clarity at every step. I also collaborated with the team to reimagine the user dashboard and email communications as part of a proposed brand refresh, ensuring every touchpoint reflected Allina Health's mission of compassionate, forward-thinking care.

Key Contributions

Conducted a detailed content audit to streamline and reorganize the information architecture. Designed cohesive user flows to simplify navigation and improve clarity, addressing usability pain points in the original Healthcare Directives process.
Created low- and high-fidelity wireframes to reimagine the Healthcare Directives process. Designed interactive prototypes and collaborated in iterative brainstorming sessions to refine the user journey and address usability challenges.
Crafted empathetic, user-centered UX copy to guide users through complex decisions, ensuring accessibility and emotional resonance. Documented design decisions and provided clear deliverables to support development and stakeholder alignment.

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Compassion by Design

Through thoughtful, iterative design and close collaboration with the GoKart Labs team, I worked to transform a complex and sensitive journey into one that feels clear, supportive, and human for users navigating critical healthcare decisions.

  • Wireframes and interaction design
  • Empathetic UX copywriting
  • Content strategy and information architecture
  • Collaborative ideation and iteration